Privacy Policy

Varentis (“we”, “us”, “our”) is a UK-based digital growth and performance agency. We are committed to protecting your personal data and handling it securely and transparently in accordance with the UK GDPR and the Data Protection Act 2018.

We may collect and process the following data: • Identity data (name, company name) • Contact data (email address, phone number) • Business information provided via enquiries • Technical data (IP address, browser type, cookies) • Usage data (website interactions and analytics)

We collect data when you: • Submit a contact form • Contact us via email • Engage with our website • Interact with marketing communications

We use your data to: • Respond to enquiries and provide services • Deliver website, SEO, and marketing services • Improve our website and user experience • Communicate regarding our services

Under UK GDPR, we rely on: • Legitimate interest – responding to enquiries and improving services • Contractual necessity – delivering agreed services • Consent – where required for marketing communications

We may share your data with: • Technical delivery partners • Website hosting providers • Analytics platforms (e.g. Google Analytics) • CRM or communication tools All third parties are required to process data securely and in line with data protection laws.

As part of our delivery model, some data may be processed outside the UK. Where this occurs, appropriate safeguards are implemented to protect your data in accordance with UK GDPR.

We retain personal data only as long as necessary to: • Provide services • Meet legal obligations • Resolve disputes

We use cookies to: • Analyse website performance • Improve user experience • Support marketing activity You can manage cookies through your browser settings.

We may contact you regarding our services where: • You have made an enquiry • You have given consent You can opt out at any time.

You have the right to: • Access your data • Request correction or deletion • Object to processing • Withdraw consent To exercise these rights, contact: [email protected]